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Sponsor News!

At Squires: Year-Round Fashions for the Entire Family

October 21, 2015 by The Inside Press

Squires owner, Michael Kushner
Squires owner, Michael Kushner

By Matt Smith

During a recent trip to Squires, one customer is browsing through winter jackets, while another customer is at the register asking about flip flops and beachwear. Behind them, at the back of the store, yet another customer is being fitted for dress shoes, because he’s got a wedding to attend. And next to him sits a family trying on various hiking boots for their excursion in the mountains. The endless and “seasonless” variety may appear strange to some, but for the Squires’ team, it’s perfectly normal — every day of the year.

Squires’ Family Clothing and Footwear on South Greeley Avenue in the heart of the downtown area, prides itself on this diversity, and being a year-round, multi-purpose establishment, regularly stocked with “a tremendous selection” of “quality name-brands” for any season.

Says owner Michael Kushner, who took over the store in 1987, of Squires’ appeal to the community: “We’re a good alternative to the big-box stores. We offer a full service, and not just a little bit of this and a little bit of that.”

Much of the community is aware of all the store has to offer. Squires has enjoyed consistent business from local residents since it opened in Chappaqua in 1949. “Many of our customers are the same customers,” notes Kushner, adding that the store’s popularity most likely stems from their ability to be reliable/their reliability to carry items. In a given season where other stores may only offer products which are exclusive to that season, “it’s nice to know you can depend on a store [to have what you want].”

Kushner’s warm smile as he speaks those words indicate that Squires certainly fits into that category: “When you come in here, 99 percent of the time, we’ll have what you want.”

Additionally, in keeping with its reputation for customer loyalty, Squires is also equally loyal to its products and merchandisers. Believing a product should continually be sold–regardless of if it’s out-of-season, or, perhaps, an older model of an updated item–if the company still manufactures it, and the customer still has interest, Kushner explains, at his store, “if something’s moving well, we continue on with it year after year after year.”

He goes on to say that most stores tend to change inventory with the season, “which is good, but you don’t want to change necessarily [just to change].” For that reason, again, ever dedicated to the customer, Squires has a selection of core products on hand all the time–which is presumably the key to its success.

Finally, new customers may be enticed by the year-round sales rack, located just outside the store, offering a variety of seasonal items at a lower price. which changes offerings by the season. Kushner notes “we do have about six to eight sale racks” inside the store, containing the occasional overstocked items–at a discounted rate.

Important to note, too, that in addition to their booming business, Squires is also extremely active in terms of community outreach. They donate to many churches and synagogues throughout the year, including the First Congregational Church’s semi-annual Barn Sale. On the topic, Kushner recalls, in particular that “after 9/11, there was a need for [help] for some first responders down in the city–clothing, socks, things like that–so we loaded up some trucks and helped them out.”

There you have it. A one-stop shopping experience perfectly positioned in the center of town, where you can buy a bathing suit, a winter fleece, and be fit for a tuxedo, all in the same place?! And the generous staff gives back to others in the community? Sounds like you can’t go wrong! So, head down to Squires today!

Squires’ Family Clothing and Footwear is located in Chappaqua, at 41 South Greeley Avenue, as well as Katonah, at 193 Katonah Avenue. The store boasts such name-brands as Patagonia, Sperry, North Face, Tommy Bahama, K-Swiss and Christopher Blue. www.squiresny.com

Filed Under: Sponsor News! Tagged With: Chappaqua, Clothing, community, Family, footwear, Inside Press, Local, small business, Squires, theinsidepress.com

Beware of Underinsurance

October 21, 2015 by The Inside Press

Advice from Chappaqua’s Nicolaysen Agency on Tackling Common Insurance Issues

Interview and Photos by Matt Smith

Erik Nicolaysen III (left) and partner, Randy Coon
Erik Nicolaysen III (left)
and partner, Randy Coon

In 1929, broker Erik Nicolaysen founded Erik Nicolaysen Insurance. Nearly 30 years later, in 1958, he handed the reins over to his son, Erik Nicolaysen III, who then took charge of the company. In 1972, after a lengthy period of nasty flooding resulted in significant water damage — “we would flood three or four times a year” — Nicolaysen III rebuilt the building on piles from the ground up, and renamed it Nicolaysen Insurance Agency, Inc. And, of course, both that very building and the business still proudly stand today.

Below, Mr. Nicolaysen and Randy Coon, his insurance partner since the early ‘90s, discuss the questions they receive most from New Castle families, and offer their advice on how to combat the issues these questions bring up.

What are the most pressing insurance questions or issues facing suburban families?

Nicolaysen: The question of driving, which is a problem with younger children. We do have a major problem with distracted driving and driving under the influence. There was a 14% increase in deaths by vehicle in the first six months of 2015. Additionally, though [driving under the influence of] alcohol remains an issue, now people are [driving under the influence of] other drugs and medication — that has become a growing problem as well. Even with the restriction on cell phones, etc., there are still too many accidents occurring.

Beyond that, I don’t think there are any major pressing issues. Fortunately, up here, we don’t have the same problem of hurricane damage and flood damage as they do along the Long Island shore, or on Long Island itself. It’s mainly a matter of families wanting reassurance that they have adequate insurance. [In terms of questions, homeowners are] usually looking for recommendations as to what kind of coverage is [appropriate]. They’re particularly asking for the amount they need to replace the house. It’s a lifestyle question … [we have to evaluate] do they have jewelry, fur, collectible cars? Are they into boating? That type of stuff. [Mostly, it’s] life insurance questions for families, et cetera.

Coon: I think it’s a question of home valuations: There can be a tremendous difference between market value and rebuilding cost. Of course, we see confusion from the consumer regarding the idea that they should insure for the market value of their home. We must deal with the rebuilding cost, which has a different set of criteria. I think that’s definitely the biggest issue people have when it comes to dealing with personal homeowner insurance. Again, the cost of rebuilding a home (i. e. after a fire) can be dramatically different from the purchase price of that home.

What are the biggest mistakes people make when addressing insurance needs?

Nicolaysen: Usually underinsurance. [Also] inadequate limits and inadequate coverage. Nationwide, about 50% of all homeowners are underinsured. We’ve had losses in the area, whereby [people have sued]. [Depending upon] the amount of insurance that was carried, you periodically see a lawsuit where the [insurance] company is being sued for underinsurance. But again, people take a look at cost [and set limits] and say, “well, this is the maximum I want to spend, no more,” whether or not it provides what they need.

Coon: They’re influenced by low price, which often results in underinsurance. That’s not just in terms of the dwelling limit (which helps to pay for the rebuilding and repair of a home if it’s damaged by a covered hazard) … homeowners may also neglect to insure or underinsure other items, such as collectibles, jewelry, artwork, etc.   

Nicolaysen: We see people who own their own homes and they have certain policies … [and then they] come in with minimum limits of liability, protecting them personally. Yet, they’ve got high priced cars, they’ve got a home, et cetera. Some of them may have an umbrella policy (coverage for that personal liability), but their basic auto [insurance policy] is so low, there’s a major gap between one and the other. To be properly insured, the two policies must be contiguous.

Coon: People that employ a full-time domestic have created an exposure that is not covered by a homeowner policy. As agents, we just need to address that issue to protect our clients.

Nicolaysen: [In the case of homeowners repairing damage], to bring in a contractor and rebuild from the basement up is going to cost more than what that house can sell for. So, that’s why we talk about making sure that [people] insure the value [of their home], i. e. what will it really cost to  reproduce that house? [Customers consistently] look at the sale price, and equate one as the other; that is dangerous.

How do you recommend people combat being underinsured?

Coon: I think what they should do is take a look at their total exposures, and then really determine what exposures they can self-insure or what deductible [amount] they can handle [paying before the insurance kicks in]. They can [also] increase their deductible [amount] to offset [insurance] costs, [but] that [may have] an impact with some companies [and not so much with others]. Lowering cost should include very careful consideration so as not to increase risk.

In closing, do you have any other final advice, tips, notes, or words of wisdom?

Coon: There’s no exact science to all of this. You call ten different companies and it’s more than likely that you will obtain various potential rebuilding costs. There are insurance carriers and agents that, due to competition, are willing to offer lower limits and, in turn, lower premiums to get the business. Caveat emptor!

Nicolaysen: All insurance policy contracts have a penalty clause in them, which can cause pain if you don’t insure the home to an adequate value. The insurance company won’t say, “All right, you have a $100,000 loss, but you have a half million dollar policy, so we’ll go ahead and pay the $100,000.” What they’re going to say instead is: “you should have had a million, [but] you’ve got a half a million. Therefore, we’re only going to pay you sixty or seventy cents on the dollar of your claim.” There can be a financial penalty if you don’t insure at full value.

Coon: In order to protect your assets from a lawsuit, I would recommend that the clients [make sure that their] overall personal liability limit [is] at least equal [to] their net worth. We would recommend that they leverage their insurance to protect their assets and standard of living. (This type of coverage is provided by an umbrella policy).

Nicolaysen: [I’d say] just make sure their insurance is adequate [enough] for their exposure. That’s really all there is to it.

Currently, Nicolaysen Agency, Inc. — licensed in 15 states — serves the personal insurance needs of 2000+ individuals and families. In addition to personal coverage, Nicolaysen offers business coverage and other financial services. The agency currently represents Chubb, Travelers, Hartford, GMAC, St. Paul, and Selective, to name a few, for personal lines with access to some 30 companies for commercial coverages. Nicolaysen Agency, Inc. is located at 77 S. Greeley Ave. For more information, please visit www.nicolaysenagency.com.

Filed Under: Sponsor News! Tagged With: advice, Business, Chappaqua, Inside Press, insurance, theinsidepress.com

Be Daring…Go for “A Touch of Light” at ICD

October 21, 2015 by The Inside Press

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Tovi Farber, an artist who designs and crafts in gold, diamonds and precious stones, fashions jewelry bearing a singular message and presence that creates a union between the materials and the wearer. The inspiration and design stem from an inner world that is influenced by and touches upon textures and delicate colorfulness and from the viewpoint that any piece of jewelry should be a touch of light. Exclusive at ICD Contemporary Jewelry, 75 South Greeley Avenue, Chappaqua www.icdjewelry.com

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Filed Under: Sponsor News! Tagged With: Inside Chappaqua (Nov 2015)

Courage Learned in Dance Extends to Many Life Arenas

October 21, 2015 by The Inside Press

Screenshot 2015-10-16 12.26.32

At Armonk Center for Dance, the teachers begin the feelings of courage and kindness that are present throughout the studio. The dancers continue these feelings by constantly encouraging each other, and striving to be better dancers. The studio operates with a non-competitive atmosphere allowing the dancers to express themselves and make lasting friendships. Students learn to dance and to have self-discipline, self-esteem, teamwork, and the confidence to stand in front of the classroom, the boardroom, and even the courtroom. www.armonkcenterfordance.com

Filed Under: Sponsor News! Tagged With: Armonk, Armonk Center for Dance, courage, Dance, Inside Press, theinsidepress.com

On Being Brave in Preschool

October 21, 2015 by The Inside Press

Screenshot 2015-10-16 12.26.39

“My stomach feels funny.  What if no one likes me?  What if someone is mean to me?  I think I am going cry. I should turnaround. I am going to close my eyes. Okay I am in. Okay let mommy’s hand go.”

Choosing to be courageous starts at an early age. We see this bravery in our World Cup students every day. From choosing to walk through the doors on their first day of preschool to asking to join in a game with other children, to committing to their first back handspring, even our youngest students amaze us with their valor. As parents and as a community, we should nurture this courage by giving our children the opportunity to make those spirited choices. Challenge them to try new things like a new sport or a new vegetable from the farmer’s market, and make sure to praise them when they  do. Introduce them to the brave role models in their neighborhood, from the fireman and  policeman to their local politicians. Show courage by your example. Explain to your child how you don’t just follow the crowd but follow your own path based on your  beliefs. www.worldcupschools.com

Filed Under: Sponsor News! Tagged With: bravery, children, Inside Press, Learning, preschool, theinsidepress.com, World Cup

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