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Small Business Saturday

Come On Down!

November 19, 2012 by Sarah Ellen Rindsberg

To Chappaqua.  The town will be hopping on the next two Saturdays, November 24 and December 1, when the merchants will be ushering in the holiday season with tunes, food and entertainment.

Note the banners adorning the bridge into town, emblazoned with the slogan “Shop Small”.  This Saturday is Small Business Saturday, and the merchants are embracing it in a big way.

This day “is about the residents showing their appreciation for the merchants that do so much for the community,” founder and acting president of the Chappaqua-Millwood Chamber of Commerce, Rob Greenstein said.  In the fall the merchants sponsored two widely attended events:  the taste of Chappaqua and fall festival; where free rides were offered to everyone.  This day – strategically positioned between Black Friday and Cyber Monday – is an extremely important one for local businesses.  Since shoppers do tend to work up an appetite, two food purveyors have stepped up to the plate  – Local will be serving a lunch special of soup and salad for $8 and a free ice cream or beverage to anyone presenting a receipt from a local store totally $25 or more and Le Jardin is offering 15% off lunch items.

On December 1, Desires by Mikolay will be sponsoring coffee and hot chocolate, right after the traditional concert by the Chappaqua Orchestra and the tree lighting at the New Castle Historical Society.  The community is then invited to stroll through the newly decorated town.  Candles will line the sidewalks and lighted snowflakes will soar.  An ice sculptor will be creating masterpieces in front of Desires, shops will stay open late and a singer will serenade.

Anticipation is high for both Saturday happenings.  “It’ll get people in the mood for the holiday spirit,” Alissa Harvey, proprietor of The King’s Scribe observed.  “I give a lot of credit to the chamber for making the town vibrant,” she continued.

Filed Under: Happy Holidays Tagged With: merchants, Small Business Saturday, stroll

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