“It’s all about having fun,” says Lisa Ballou, “because we understand that everyone has wardrobe problems,” adds Susan Smugar Goodman. These best friends are so in sync, they finish each other’s sentences. Together, their company StyleCycle offers women a chance to get professional help cleaning out an overstuffed closet, creating impeccable outfits out of clothes they already own, and buying new threads that are perfect for who they are right now. They’ll even take those items you never wear to a consignment shop.
They do all this with ease and grace, and a true appreciation for the fact that we’re all unique. Lisa and Susan have formed stellar relationships with select boutiques and trendy stores. They do the shopping, and bring you fabulous clothing and accessories to replace and to implement your wardrobe. Their clients come from New York, as well as Westchester, and span all ages–the oldest was a chic 82! And they know their stuff; “It’s so fun reading fashion magazines, and we study them all” declares Lisa. “We get a lot of inspiration online, and by watching the style shows on TV. I think Rachel Zoe is terrific, for example,” proffers Susan.
Trends for the coming season? These experts advise that large accessories are in, leather is hot, and cropped pants show off trim ankles. Susan advises, “Store the platform shoes; buy lower pumps for jeans and dresses; pointy toes are back. Floral prints are big, but you have to be careful; they’re not for everybody.” Lisa counsels. “Black and white and graphics are much easier for everyone to wear. You don’t have to spend a fortune, especially on trends.”
We all get stuck in a certain time frame when it comes to how we present ourselves. The mission of StyleCycle is to gently guide us “to that next phase of dressing beautifully for our age, shape, and lifestyle,” offers Susan. “And once women realize how much more comfortable this is, they embrace it,” agrees Lisa. email@example.com or firstname.lastname@example.org; 914 953-4141 or 914 522-1158