PRODUCTS AND SERVICES: ROCKS by Jolie Ray is a full service jeweler in the heart of Armonk featuring contemporary designer jewelry at affordable prices. “We choose our items with great care with the hope of offering a variety of pieces that appeal to many different tastes and budget considerations,” states Marjorie. “People are thrilled that there is finally a contemporary jewelry store in the area with such a great variety of jewelry at every price point. We have built such a nice following over the past five years that our customers are so happy that they can now come see us anytime.”
BACKGROUND: Tanya and Marjorie have been designing jewelry for five years (Jolie B. Ray Designs). From the time they met at a “mommy and me” class, both of these dynamic Chappaqua residents knew they wanted to find careers they enjoyed but still have time for their families. “We were both drawn to fashion and shared a love of jewelry. They ultimately decided a retail shop would provide the opportunity to display their designs on a daily basis, as well as carry other great lines, at every price point that both complement their line and also support their vision for contemporary jewelry. “We both have corporate backgrounds, so it has been quite a journey learning the business,” states Tanya.
GREATEST STRENGTHS: The partners agree that it is spending the time to get to know their clients and what their needs are in a warm and friendly, inviting environment. “We are always up for the challenge to search high and low for the perfect piece of jewelry for a customer,” they offered. “We will stay late, open early and even deliver to one’s home or office to make sure they have the perfect piece of jewelry in time for any special occasion.”
SPECIAL PLANS: This February, for Valentine’s Day, Rocks will offer special gifts that stand alone as the perfect present or complement any other gift you have in mind for a loved one. Come spring and Mother’s Day and ROCKS will be offering beautiful, interesting colors and designs for Mom.
HOPES FOR THE FUTURE: “We plan to continue to offer our clients unique and beautiful jewelry with excellent customer service.”
ROCKS by Jolie B. Ray
Tanya Tochner and Marjorie Troob
IN BUSINESS SINCE: 2011